With a farm of 650 acres in the Uk and only making ends meet, they realized they needed to modify the way their farm ran. But what changes could they make. Arable crops and beef were what his family did and what he knew.
It is easy for people to get stuck in their ways and continue doing the same old thing day in and day out but with an increasing overdraft and pressure from supermarkets, changes needed to be found.
Mr. Hudson attended a wedding service and noticed the paper confetti stuck to the ground outside the church. The vicar wasn't happy with the mess which paper confetti makes.
Back home, Charles glanced at the table where a vase of flowers was sitting. These had been there a few days and some of the petals had fallen and were scattered on the table. He picked a few up, and let them fall through his fingers. “Hmm, I wonder...”.
When Charles went to the farm manager, he got a quizzical look. This look was a common site as he told other farmers about his idea. Now, several years later, that has change and so has the landscape around his farm. He now farms 8 acres of delphiniums and those 8 acres account for 20% of the farm's revenue.
To cut out the middleman, The Real Flower Confetti company deals direct with brides and the wedding party. They will send out samples of the confetti petals so a bride can get just the colors they require.
This has been an uphill battle, but it is an increasing market and the wedding market in the UK alone is massive. There is a big push to use biodegrable and pesticide free products and this is another reason why their company is growing rapidly.
Now The Real Flower Confetti Company have not just delphiniums but also other flowers as well and has accessories such as personalized paper cones of confetti and baskets for sale as well.